Ok, so I’ve seen it a number of times now in the forums, and I thought I’d put the issue to rest regarding the infamous Google Analytics “Waiting for Data” message going on seemingly forever.
First let me say that is is not the “Simple Google Analytics” contribution’s fault (found in the Zen Cart downloads section).
If you are getting the “Waiting for Data” message, then you can rest assured, you have properly installed the module. The “Waiting for Data” message appears only after Google has validated the insertion of your JavaScript code snippet (occurring after you click the “Check Status” hyperlink they provide).
So, then why do you still have “Waiting for Data” on your screen? Well, first understand that Google Analytics is / was “Urchin” before Google stepped in and purchased them. In case you aren’t familiar with Urchin, it is / was a web analytics system that required you to pay to use (up to $200 a month in some cases).
The stats are now free as long as you have a Google Account. Now, let me also point out that Google Analytics only updates itself every couple hours (it is not “real time reporting” – not yet).
So that brings me to the “Waiting for Data” message looking “stuck”. The answer is, it simply takes time, and the problem (if you even want to call it that) is on Google’s end (funny hugh?) Go to Google, ask them, and they’ll tell you a whole host of reasons why it is not showing (none of which seem to help). In the end, it just takes time and patience.
At the end of this post I’ll provide some helpful information on this topic that I found while researching the Internet. Before that though, let me tell you that the longest I have had to wait to get the “Receiving Data” message from Google Analytics is about 2 days (yes, a full 48 hours).
Here is my screenshot of the initial message after successful “verification” by Google.
And here is the message 48 hours later (without ever touching it from the first install).
Here is what others have reported across the Internet with regard to this issue (so you don’t think you are the only one).
- “Have u looked at your reports to see if its showing any data? i have one site at the moment which says ‘waiting for data’ but it is actually recording all my visits so I’m not too worried about it”
- ” I experienced a similar issue. I’ve had sites take a week or longer before the analytics said they were receiving data. However, the reports were updating and displaying data from day one.My feelings are that it has to do with the amount of traffic the site(s) you are measuring receives. The less traffic that the site receives, the longer it takes.Even with minimal traffic, it usually doesn’t take more than a week or two before it claims to be receiving data. “
- “That could very well be right. one site i have had online for about 3 weeks now is still saying ‘waiting for data’ and it has not even had 10 visits. one i added 4 days ago has had probably around 50 visits and is showing as ‘receiving data’. “
- “In regards to some of your comments I checked the actual data and nothing was being reported. I then reported this to Google and they investigated the issue and there seemed to be something wrong on their side. The next day I started seeing data but I still had the waiting for data message. It took a couple of weeks before the message finally went away.”
So, hopefully this sets the record straight. The moral of the story is, “There seems to be no definite time frame or cause for the length of time the ‘Waiting for Data’ message likes to show itself”.
Have you had a similar experience with Google Analytics? Got some other information on the topic? I’d like to hear from you. Post a comment below.