Comments on: Google Analytics Demystified: Part 1 – The Introduction http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/ Practical How To's for Increasing Ecommerce Sales Wed, 21 Jul 2010 09:39:19 -0700 http://wordpress.org/?v=2.8.5 hourly 1 By: Day 21 – Analyse your Valentine’s Day Promotion Campaign | kerrinhardy.com http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-20362 Day 21 – Analyse your Valentine’s Day Promotion Campaign | kerrinhardy.com Sun, 21 Feb 2010 13:36:03 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-20362 [...] and Adding Google Analytics to your Zen Cart store.  Also take a look at the six-part series Google Analytics Demystified available at e-Commerce [...] [...] and Adding Google Analytics to your Zen Cart store.  Also take a look at the six-part series Google Analytics Demystified available at e-Commerce [...]

]]> By: econcepts http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-278 econcepts Thu, 12 Jul 2007 11:12:53 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-278 <blockquote> Great post Eric. I’m always mystified by the mystification around these great tools. :) What you’ve outlined will allow everyone to track their site activity, sales, whats working/not working, and allow them to effectively drive traffic through Google Adwords. If you can get all of this working on your site (and more importantly, USE the data effectively), you are in great shape to grow your business and ahead of most sites you will see out there. </blockquote> Thanks Paul. Yes, there seems to be a lot of confusion out there regarding the system. In general, I find this the same with many analytics systems. It is one thing to install an analytics system on your site. It is a totally separate thing t know WHAT that system is telling you. I intend on going over as much of that as possible in this series. At the end of the series I will present <b>Google Analytics Uncovered: The Workbook</b> that will aim to help users better interpret what their analytics are saying so they can make more informed business decisions about what direction to take the online portion of their company.

Great post Eric. I’m always mystified by the mystification around these great tools. :)

What you’ve outlined will allow everyone to track their site activity, sales, whats working/not working, and allow them to effectively drive traffic through Google Adwords. If you can get all of this working on your site (and more importantly, USE the data effectively), you are in great shape to grow your business and ahead of most sites you will see out there.

Thanks Paul. Yes, there seems to be a lot of confusion out there regarding the system. In general, I find this the same with many analytics systems.

It is one thing to install an analytics system on your site. It is a totally separate thing t know WHAT that system is telling you. I intend on going over as much of that as possible in this series.

At the end of the series I will present Google Analytics Uncovered: The Workbook that will aim to help users better interpret what their analytics are saying so they can make more informed business decisions about what direction to take the online portion of their company.

]]> By: econcepts http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-277 econcepts Thu, 12 Jul 2007 11:06:34 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-277 <blockquote> Eric, in my GA site, I was told my GA account is UA-xxxxxxx. However in the following code, I found google use UA-xxxxxxx-1. Do you know which one I should use in the admin/configuration/Google Analytics Configuration? _uacct = “UA-xxxxxxx-1″; urchinTracker(); </blockquote> The Google account number <b>should</b> have the "-" (dash) in it. You can find your exact Google Analytics number by logging into your account and getting it from there.

Eric, in my GA site, I was told my GA account is UA-xxxxxxx. However in the following code, I found google use UA-xxxxxxx-1. Do you know which one I should use in the admin/configuration/Google Analytics Configuration?

_uacct = “UA-xxxxxxx-1″;
urchinTracker();

The Google account number should have the “-” (dash) in it. You can find your exact Google Analytics number by logging into your account and getting it from there.

]]> By: gb2007 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-276 gb2007 Thu, 12 Jul 2007 04:51:54 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-276 Eric, in my GA site, I was told my GA account is UA-xxxxxxx. However in the following code, I found google use UA-xxxxxxx-1. Do you know which one I should use in the admin/configuration/Google Analytics Configuration? _uacct = "UA-xxxxxxx-1"; urchinTracker(); thanks a lot and have a good night! Eric, in my GA site, I was told my GA account is UA-xxxxxxx. However in the following code, I found google use UA-xxxxxxx-1. Do you know which one I should use in the admin/configuration/Google Analytics Configuration?

_uacct = “UA-xxxxxxx-1″;
urchinTracker();

thanks a lot and have a good night!

]]> By: pk http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-275 pk Thu, 12 Jul 2007 03:38:49 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-275 Great post Eric. I'm always mystified by the mystification around these great tools. :) What you've outlined will allow everyone to track their site activity, sales, whats working/not working, and allow them to effectively drive traffic through Google Adwords. If you can get all of this working on your site (and more importantly, USE the data effectively), you are in great shape to grow your business and ahead of most sites you will see out there. Great post Eric. I’m always mystified by the mystification around these great tools. :)

What you’ve outlined will allow everyone to track their site activity, sales, whats working/not working, and allow them to effectively drive traffic through Google Adwords. If you can get all of this working on your site (and more importantly, USE the data effectively), you are in great shape to grow your business and ahead of most sites you will see out there.

]]> By: econcepts http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-274 econcepts Thu, 12 Jul 2007 03:29:03 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-274 <blockquote> Is the GA module on ZC download page able to do all the four things or just the basic tracking? </blockquote> The "Simple GA" module on the Zen Cart Downloads page will get you the following tracking: 1) "Basic Tracking" 2) E-Commerce Tracking It will not get you the rest. Those have to be manually added and setup in your Google Account.

Is the GA module on ZC download page able to do all the four things or just the basic tracking?

The “Simple GA” module on the Zen Cart Downloads page will get you the following tracking:

1) “Basic Tracking”
2) E-Commerce Tracking

It will not get you the rest. Those have to be manually added and setup in your Google Account.

]]> By: gb2007 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-273 gb2007 Thu, 12 Jul 2007 03:26:11 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-273 Eric, Is the GA module on ZC download page able to do all the four things or just the basic tracking? thanks, gb2007 Eric,

Is the GA module on ZC download page able to do all the four things or just the basic tracking?

thanks,
gb2007

]]> By: econcepts http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-267 econcepts Wed, 11 Jul 2007 17:09:43 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-267 Hi Tony, Yes, I have been answering questions on Google Analytics for some time now, and decided it would be best to put together a series that went over some of the most common elements. I have a number of things to point out I think every one will like regarding Google Analytics. Stay tuned! Hi Tony,

Yes, I have been answering questions on Google Analytics for some time now, and decided it would be best to put together a series that went over some of the most common elements.

I have a number of things to point out I think every one will like regarding Google Analytics.

Stay tuned!

]]> By: garden shed and sheds http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/comment-page-1/#comment-263 garden shed and sheds Wed, 11 Jul 2007 01:11:24 +0000 http://www.zencartoptimization.com/2007/07/10/google-analytics-de-mystified-part-1-the-introduction/#comment-263 Hi there, I'm glad to see your finnally getting to this, i've been waiting patiantly to hear all about it :D I'm currently using it and Analytics is the second best tracking program i've ever seen and it's 100% FREE (The top one costs a fortune) I love it but i'm hoping to finally get my funnel system set up properly once you get around to explaining that section... Thanks and keep up the good work... Cheers, ToNy! <a href="http://www.buyashed.com.au" rel="nofollow">sheds</a> Hi there,

I’m glad to see your finnally getting to this, i’ve been waiting patiantly to hear all about it :D

I’m currently using it and Analytics is the second best tracking program i’ve ever seen and it’s 100% FREE (The top one costs a fortune) I love it but i’m hoping to finally get my funnel system set up properly once you get around to explaining that section…

Thanks and keep up the good work…

Cheers, ToNy!
sheds

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