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Not a long post here, more a reminder than anything.
It’s November 1st, and if you haven’t already started promoting items for the upcoming holidays, you better start now.
Go to almost any store, and you’ll see holiday display starting to poke their heads up (I’ve already seen a number of them for the past few weeks).
Really, holiday promotion should start in October (beginning is a good time). You’ll catch the early birds looking for a deal, and you’ll be ahead when the rest of them come calling.
The point is, if you haven’t thought about promoting for the holidays yet, you need to start. You’re already a few weeks behind, but it’s not too late!
Run some “Early Bird” specials, give some “Don’t Delay” discounts, use some nice banners to really set the mood. As I always say, it doesn’t matter what you do, but do something!
Eric Leuenberger is an ecommerce marketing expert and author. He coaches store owners using his online coaching system Ecommerce Amplifier teaching them how to increase website sales using his proven six step process.
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