Heartbleed Bug Vulnerability Detection and Correction

April 12, 2014 by  
Filed under Breaking News

For those who may not know, I write most of my posts over at one of my newer sites The Ecommerce Expert now. Most of my activity has moved there so be sure to head on over and subscribe to get the latest updates.

With that said, I thought it would be important to post a link to a new article I just wrote over there that deals with what is being called the biggest security threat on the internet to date. The Heartbleed bug affects servers / sites that utilize OpenSSL and that translates to just about 66% of the internet. It is a major problem and you need to make sure you check your server and site to find out if you are affected by it. Basically, the Heartbleed bug can allow attackers to snag personal information including credit card numbers and passwords on any affected site … just by having the users login to that site.

I’ve listed a handy tool that helps you scan your security certificate / site for the vulnerability along with links to sites that are keeping you up-to-date on what major players have been affected. Read more over at The Ecommerce Expert–How to Detect and Fix the Heartbleed Bug Vulnerability.

30% Off Celebration. Ecommerce Amplifier is Turning One.

Happy Cyber Monday!

Wow, It’s been a full year since I launched Ecommerce Amplifier (the days fly by so fast) and since that time I’ve been fortunate enough to have helped online stores in over 5 different countries increase their sales, and gain higher conversion rates (precisely what the system was built to do.)

It’s been an exciting ride so far, and the retailers who have entered the system have been equally excited. Together we’ve been able to successfully guide online stores of all shapes and sizes to do what they were having trouble with before–increase traffic, generate more sales, and build solid ecommerce businesses that will stand the test of time.

A number of things have been improved since the first launch, the system refined, resources added based on member feedback, and we’ve now got both Basic and Premium Levels of Membership.

As part of the expansion, I’ve recently created an Ecommerce Amplifier Facebook Page to keep everyone up-to-date on any industry happenings that surround ecommerce in general and the site itself. Be sure to become a fan of that so you don’t miss out on any of the latest updates there.

The ‘to-do’ list for 2011 is shaping up nicely, and as we continue to expand, you’ll find even more tools, resources, and information to help you build your business.

Limited Time 30% Off Special

Now on to what you’ve been waiting for. To celebrate the birthday of the site I’m offering a Limited Time Special on all Premium Memberships. Until Midnight, December 9, 2010, anyone who becomes a Premium member will receive 30% off the normal monthly investment.

Here are what some current members are saying:

“After 7 years in business it was time to have a fresh set of eyes, expert eyes take a look at our site and help us to improve our business. After coasting along for a couple of years, trying a few new things but having no change in our conversion rate, I finally decided to jump in and give Eric a try and see what he could do for us. After becoming and Ecommerce Amplifier member, Eric did a thorough review of our site and made many recommendations, most of which I had no idea that we needed to implement…things we never would have thought of on my own. I am pleased to report that, after implementing all of the updates that were recommended, our sales having increased dramatically and that our conversion rate and profits have doubled. Our business has finally taken off and is keeping us busy and I give Eric total credit for his expert business advice and coaching. Thanks again Eric. You are the best!”

~ Amy McCoy (Premium Member)


“Your insight has taken our orders from 40 to 45 a week last July to 83 last week. We are hitting 20+ orders a day now. I hope to launch another 2 stores using your ideas and tips and double or triple what we did last year. I could not have done it without you. You have transformed us from a struggling store into a successful business.”

~Sean Taft (Premium Member)


So if you’ve been considering doing something good for your business and planning for 2011, now is the time to get on board (once this special 30% offer is over it’s over—no exceptions.)

Find out more about how Ecommerce Amplifier can help you increase your online sales. If you have any questions, please feel free to ask. I’m hear to answer them.

Until next time … happy selling!

Google Launches Instant Search

September 8, 2010 by  
Filed under Breaking News, Search Marketing

Today Google unveiled what they call Google Instant. It provides you with search results as you type (no need to click the ‘search’ button.)

It’s pretty slick and if you haven’t seen it already jump on over to Google and give it a go.

To learn more about what it’s all about you can go to the Google Instant page.

Here’s a quick look at it:

Start at the home page as normal
Google Instant Search Start Screen

Start typing and get dynamic results on the fly
Google Instant. Real time search results while you type.