Over the past year or more I’ve listed a number of strategies that aim to help ecommerce store owners increase their website sales.
A portion of them involve changes to website design including proper placement of elements on the page.
In keeping with my previous post, I see a number of store owners implementing these strategies in [...]

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I recently read an article that listed what they called 8 effective habits for web design.
The article listed some great points. I wanted to pick out just a few of them and share them with you as these are too frequently abused by many websites.
1) Don’t talk about yourself. Do talk about your visitor.
Too often [...]

Posted in Design & Usability, E-Commerce Optimization 1 Comment »

I was shopping on the Internet recently at a major online retailer and was dumbfounded to find the assumptions they were making on behalf of their customers.
I had no problems finding the items I needed. I also had no problems adding them to my cart or for that matter. In fact, I liked the way [...]

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