We all know the day after Thanksgiving - dubbed Black Friday, is considered one of the busiest shopping days of the year. It marks the beginning of the Christmas shopping season in the United States.
Well, back in 2005, Shop.org coined the phrase Cyber Monday as the first Monday following Thanksgiving.
Since that time online retailers have [...]

Posted in E-Commerce Optimization, Promotion Central, Zen Cart Marketing 2 Comments »

While troubleshooting Google Analytics, have you ever wondered if the tracking code was installed correctly?
Getting “can’t verify” messages from Google?
Well, one of the first troubleshooting steps is to make sure you have the Google tracking code installed on the page you tell Google to check for it at.
One way to check to see if [...]

Posted in Website Analytics No Comments »

Not a long post here, more a reminder than anything.
It’s November 1st, and if you haven’t already started promoting items for the upcoming holidays, you better start now.
Go to almost any store, and you’ll see holiday display starting to poke their heads up (I’ve already seen a number of them for the past few [...]

Posted in Promotion Central No Comments »